GETTING IT DONE
The health care industry has challenges that can overwhelm even the best leadership teams. Like this race in Chicago, Illinois. The best runners can struggle on a cold, windy morning. Chadvisory was formed for business leaders, who see the finish line but need help to cross it. By help, we mean expertise in:
- Consumer health and member experience to drive engagement
- Business development and product innovation to drive growth
- Population health and value-based care to drive transformation
Colleen Murphy is a hands-on executive and trusted advisor who creates strategy, builds products, and implements solutions that deliver results. Sometimes it’s a 5K; other times, it’s a marathon. Check out what she can do for you.
STAYING IN TOUCH
Business leaders thrive on consumer engagement. For example, many have embraced new health insurance products to grow their covered lives, but don’t have direct relationships with brokers and employers nor employees. Like this shoeshine stand in Turkey. Local businesses are its most important customers. Questions include:
- Are brokers and employers a priority in your organization?
- Are covered lives engaged with your health system? health plan?
- Are these relationships managed in a CRM platform such as Salesforce?
We build “Business to Business to Consumer” (B2B2C) programs that engage employers and their employees, control their costs, and grow your revenue. Contact us to achieve your consumer engagement goals.
MAKING IT HAPPEN
Business leaders struggle with product development. For example, many Americans are overwhelmed by their health plan choices—one of the most important, and expensive, purchases made every year. Marketplaces often lack decision support to help consumers make informed buying decisions, then don’t use point-of-sale data for their own purposes. Like this museum in Russia. Innovation would improve results. Questions include:
- What is the business case for leadership’s approval to dedicate resources?
- Who is on the internal team to design, develop, and launch product? lead effort?
- How will performance be evaluated? New offerings iterated?
We conduct market research, prepare product roadmap, and oversee design, development, and launch. Contact us to discuss your product development opportunities.
DOING IT BETTER
Business leaders believe in population health. For example, many have executed value-based agreements for ACA, Commercial, Medicaid, and Medicare (MSSP and Medicare Advantage) populations, but their efforts may not have performed as expected. Like this vendor in Peru. The profit from her hand-woven belts may not reflect their true value. Questions include:
- Where to focus care management and quality performance resources to maximize clinical outcomes and financial results?
- When to invest in additional resources by engaging with patients, providers, and payers, as well as third-party vendors, to increase likelihood of success?
- How to ensure compliance with and minimize risk of contractual requirements across different payers, platforms, and priorities?
We get everyone to understand your population health goals, then build the means to meet them. Contact us to position value-based care for success.
KEEPING IT SIMPLE
Health care is complicated. It will never be like this juice stand in Israel, where one barista makes the best juice with a few pomegranates and a hand press. But that doesn’t mean business leaders can’t keep it simple. Our approach to consulting is straightforward, too:
- Consumer: One that consumes
- Health: The condition of being sound in body, mind, or spirit
- Advisory: Having or exercising power to advise
We created “Chadvisory” with help from Webster’s not so New Collegiate Dictionary circa 1977. And, guess what? The URL was available. Simple enough.